The California Hotel & Lodging Association produces and participates in many types of events for the benefit of our members and the industry.  From speaking at local industry meetings to statewide conferences, CH&LA seeks to educate and inform the lodging industry on the latest issues and opportunities.

We’re always adding educational events to keep the industry updated, so please be sure to keep checking back!

For event sponsorship opportunities, click here.

"CH&LA's seminar series, Disaster Preparedness, was very timely and provided industry-specific examples, crisis planning, and opened up a dialogue with emergency planning personnel that was invaluable to those in attendance."

Jim Kelly
Regional Director, Loss Prevention
Marriott International


Top Travel Trends to Attract More Guests in 2017

Join this educational webinar specifically geared for your California B&B! We'll discuss the top travel trends and ideas for attracting more guests to your property in the coming year. We'll also take a look at today's different types of travelers such as international, business and leisure and how you can creatively charm each one. Lastly, we'll examine the best amenities to offer your guests and how utilizing online travel agents can help boost your placement and ranking.

SFSDA Meeting

The next SFSDA meeting will be hosted by Don Harms, Director of Hotel Services.

Overview of California’s Mandatory Commercial Organics Law

This webinar will present an overview of California’s Mandatory Commercial Organics Law -- AB 1826, including related goals & policy drivers, hotel requirements & tools, local city/county requirements & resources, and state resources.

Education Foundation Board of Directors Meeting

Women In Lodging: The Power of Curiosity

The Power of Curiosity will be presented by Annette Gregg, CMM, MBA is VP, West for AlliedPRA.

CH&LA Board of Directors Meeting

CH&LA’s 2016 Annual Meeting & Stars of the Industry Awards

On November 18, 2016, the California Hotel and Lodging Association (CH&LA) will honor the exemplary individuals and properties in the lodging industry! The Annual Stars of the Industry Awards will be held at Terranea Resort in Rancho Palos Verdes. CH&LA’s Stars of the Industry Awards will honor the lodging employees and properties that best symbolize the quality service of the industry.

Attracting, Hiring, and Retaining Hospitality Talent

Join Maryellen Adams, Director of Association Partnerships at CareerCo, to uncover smart, innovative ways to engage and recruit the talent you need to drive your business to continued success!

SFSDA Holiday Luncheon & Meeting

More details coming soon...

5 Tips on How to Design a Highly-Converting Website

Your website is often times the first place that a potential guest comes in contact with your property. This makes it absolutely crucial that your website is designed to turn lookers into bookers! With that in mind, you want to do everything you can to make sure that your website traffic is translating into revenue. So, how do you make that happen? This webinar is designed to give you five tips on how you can bring traffic to your site and convert that traffic into leads and bookings.

Innkeeping As a Profession

Dream of becoming an innkeeper? Don't miss Innkeeping As a Profession on January 28-29, 2017 at The Queen Mary in Long Beach, CA. This two-day workshop provides you a behind-the- scenes look into the innkeeping lifestyle.

InnSpire Summit & Marketplace

CABBI is excited to be partnering with Select Registry and the Association for Independant Hospitality Professionals (AIHP) for a joint 2017 InnSpire Conference and Knowledge Sharing Summit & Marketplace. Registration is now open!